Welcome to AEO Optima
Track, analyze, and optimize your brand visibility across AI-powered answer engines.
What is AEO Optima?
AEO Optima is an AI Search Visibility Platform that enables brands and agencies to track, analyze, and optimize how AI-powered answer engines represent their brand.
As more users turn to AI chatbots like ChatGPT, Gemini, Claude, and Perplexity for answers, traditional SEO is no longer enough. AEO Optima gives you the tools to monitor and improve your brand's presence in these AI-generated responses.
Key Capabilities
- Multi-Engine Monitoring — Track your brand across 10+ AI answer engines simultaneously
- Automated Snapshots — Schedule hourly, daily, weekly, or custom captures of AI responses to your queries
- Mention Rate & Visibility Score — Measure how often AI mentions your brand (Mention Rate) and how strong each mention is (composite Visibility Score) over time
- Sentiment Analysis — Understand whether AI engines describe your brand positively, neutrally, or negatively
- Competitor Intelligence — Compare your AI visibility against competitors with Share of Voice metrics
- Page Optimization — Score any web page (0-100) for how well it's optimized for AI citation
- Usage & Cost Tracking — Every API call is tracked for token usage and cost, with detailed breakdowns by model and provider
- Bring Your Own Key (BYOK) — Use your own API keys via OpenRouter gateway or direct provider access, or use the platform's managed API
- Dynamic Model Registry — Automatically-updated catalog of AI models across all providers, synchronized daily
Getting Started
New to AEO Optima? Start here:
- What is AEO? — Understand why AI visibility matters
- Quick Start Guide — Get your first insights in 5 minutes
- Core Concepts — Learn the key terminology
- Roles & Permissions — Understand team access levels
Explore Features
Core Monitoring
- Dashboard — Your home base for AI visibility metrics
- Prompts & Rankings — Define and manage your monitoring queries
- Snapshots — Capture, compare, and analyze AI responses with word-level diff
- Analytics & Trends — Track visibility over time with charts and breakdowns
- Intelligence Scores — Six proprietary metrics (BNCI, CMCS, MEI, SDI, CIPS, ETAS) that quantify every dimension of your AI visibility
- Sentiment Analysis — Monitor AI perception of your brand
- Competitor Intelligence — Benchmark against the competition
- Schedules — Automate your monitoring
Advanced AI Features
- Entity Analysis — How AI perceives your brand as an entity
- Multi-Language Analysis — Brand visibility across language markets
- Shopping Visibility — Track your brand in AI shopping recommendations
Query Universe & Content
- Query Universe — Structured 3-layer system for generating, classifying, and managing AEO prompts with building blocks and coverage analysis
- GEO Audit — Crawl your site, score every page for AI readiness, and get a prioritized remediation plan
- Page Analyzer — Score any web page (0-100) for AI citation optimization
- Content Optimization — AI-powered content recommendations to improve visibility
Reporting & Sharing
- Reports — Generate consulting-grade AI Brand Intelligence reports with charts, competitive analysis, and recommendations
- Alert System — Get notified when visibility, sentiment, or rank changes with configurable rules and thresholds
- Weekly Digest — Automated weekly performance summaries delivered to your inbox
Integrations & API
- MCP Integration — Connect AI assistants like Claude, ChatGPT, Cursor, and more to your AEO data via Model Context Protocol
- Webhooks — Push real-time events (snapshots, alerts, visibility changes, audits, reports) to your systems
- GA4 Integration — Connect Google Analytics to correlate AI visibility with website traffic
- GSC Integration — Connect Google Search Console for search performance data
- Connectors — Third-party integrations with Slack, Shopify, Zapier, Looker, and more
- Cost Tracking — Full usage and cost tracking by model, provider, and team member
Need Help?
Check the Troubleshooting guide for common issues, or review our Best Practices for tips on getting the most out of AEO Optima.